Account | HEB Help

__From your computer:__

1. Click on "Register" from the "Log in or Register" option in the upper right corner of the H‑E‑B website.
2. Enter your name, email address, a password between 8 and 30 characters, and your mobile number, then select "Create account."
3. You will then have the option to complete your profile or start shopping.

__From your mobile browser:__

1. Tap the menu icon in the upper left corner of the H‑E‑B website.
2. Tap "Register" from the "Log in or Register" option.
3. Enter your name, email address, a password between 8 and 30 characters, and your mobile number, then select "Create account."
4. You will then have the option to complete your profile or start shopping.

__Using the My H-E-B app:__

From the My H-E-B app, tap “Sign up.”
1. Enter your name, email address, a password between 8 and 30 characters, and your mobile number, then select “Create account.”
2. You will have the option to shop curbside or delivery or browse your store.


Our website runs essential, performance, analytics, and marketing/targeted advertising cookies and other technology. For more information on each type of cookie, see our [Privacy Policy](https://www.heb.com/privacy). We may use targeted advertising cookies and other technologies to deliver you promotional content on other sites or services. While this can give you a more personalized web experience, these activities may be considered “targeted advertising” or “sales” under Texas privacy law.

By default, targeted advertising is enabled for your browser. __To opt out of targeted advertising, complete the following steps:__

1. Go to HEB.com
2. Scroll to the bottom of the page
3. Select “Your Privacy Choices”
4. From the pop-up, select the “Targeted advertising” toggle to “Off”

Please note that your choice is specific to this browser and device. You will need to renew your opt‐out choice if you visit the website with another device or browser, or if you clear your cookies.

As a Texas resident, you have the right to submit data requests from companies that offer services for you to use.

These requests are:

- Access Request: This is a request to receive a report of the personal information H-E-B collects, uses and shares about you for the last 3 years.
- Correction Request: This is a request to correct personal information that H-E-B has about you.
- Deletion Request: This is a request to delete the personal information that H-E-B has about you.
- Opt-out of Sale/Targeted Advertising/Profiling: This is a request to opt out of activities such as targeted advertising, sale of personal data or profiling.

To submit a request, go to our [Privacy Rights Portal](https://privacyportal.onetrust.com/webform/0db2b3fa-ab19-494a-a2af-ad9b79b17c0b/6da29af3-4caa-463e-b5d5-d3565b5e1366) and follow the directions listed on that page.

Keeping your browser updated helps prevent loading issues and ensures you can fully access features on HEB.com. If you can’t update your browser due to an older operating system, you may need to switch devices, or switch to the MyHEB app. 

Additional information is below:

A web browser is a program or app that allows you to visit websites, like HEB.com. Common browsers include Google Chrome and Safari. 

For instructions on updating Google Chrome or Safari, you can follow these links: 

- [ Update Google Chrome](https://www.google.com/chrome/update/): Visit Google’s support page, to find steps to update Chrome on your device. 
- [Update Safari](https://support.apple.com/en-us/102665): Apple’s support page provides details on updating Safari for macOS and iOS devices. 
- Follow similar steps on provider websites to update other browsers such as Mozilla Firefox and Microsoft Edge. 

H-E-B uses verification codes sent from (256) 432-7866 to protect your account. These codes ensure only you can access your account in situations like: 

- Logging in from a new or unrecognized device. 
- Addressing a potential issue with your password. 
- Updating your account phone number. 

To verify your phone number and secure your account, you’ll receive a text from (256) 432-7866 with a 6-digit code. Enter this code in the boxes on your screen to complete the verification process

__To verify your phone number by text on HEB.com:__ 

1. Go to “Account”. 
2. Select “Profile”. 
3. Under the Personal Information section, click “Edit”. 
4. Choose “Add Number” or “Verify Number”, depending on the situation. 
5. Enter the number and click “Send Code”. 
6. Enter the verification code and select “Verify”. 

__To verify your phone number by text in the My H-E-B app:__ 

1. Go to “Account” from the home screen by selecting the person icon in the top-right corner. 
2. Select “Profile”. 
3. Select “Edit” under “Personal Information”. 
4. If adding a number: select “Add number”. Or if replacing or verifying an existing number: tap the phone number section and select “Verify number”. 
5. Enter the number you want to verify, tap “Send code”, and enter the received code. 

Note: Verification codes expire after 15 minutes. If you don’t receive one, review your number or resend the code. Message and data rates may apply, and the number of messages may vary depending on your account activity. 

__If you didn't receive your the verification code you requested:__
Please note that network delays may cause disruptions and text delivery issues. Alternatively, this could be because of incorrect contact info. Please make sure your phone number or email address is correct and verified in your account profile. Another reason could be that the phone number is verified on another account.

__If your phone number is already linked to another account, please review the following information:__
- For security, a phone number can only be verified on one account. This is to protect your access to digital coupons, one-time passwords, and other account features.
- If your phone number is linked to another H-E-B account: 
- An email will be sent to the email associated with that account.
- You’ll need to delete the number from the original account before you can use it on a new one.
- If the phone number is linked to an inactive account or one you’ve lost access to, contact us at [(855) 803-0611](tel:8558030611)
- If you believe your phone number has been verified to another account without your permission, call us at [(855) 803-0611](tel:8558030611)

Note: Numbers that are unverified can exist on multiple accounts, but only one account can have a verified phone number.

__If you receive an invalid verification code error, please review the following information:__
- Ensure you’ve typed it correctly, as codes are case-sensitive.
- Request a new code if the previous code has expired (after 15 minutes).
- Use the most recent code sent to you.
- Call (855)803-0611 for help.

__To opt out of verification text messages:__
- We’ll only send verification text messages from (256) 432-7866 when you request a code on the site or app. No other messages will come from this number. 
- If you prefer to verify your account via email, you can request an emailed code as long as you aren’t trying to verify your phone number for the first time.

If you have any questions or concerns, call [(855) 803-0611](tel:8558030611)


__To reset your password from a computer or mobile browser:__
1.	From the login screen, select "Forgot your password?"
2.	Enter your email address, then select "Send Email" or "Submit."

__You’ll see a screen asking for a verification code. Please follow these instructions:__ 
1.	You will receive an email with a verification code. (If you don't see this email, check your spam or junk mail folders.) This code is not your new password. It is used to verify your identity.
2.	Go back to the screen asking for your verification code on HEB.com and enter the verification code from your email.
3.	Once you’ve entered the code, you’ll see an option to create a new password. If you've forgotten your password, you'll want to create a new one at this point. If you know your password and don't want to reset it, you can select "skip password reset.”

__How can I verify my account email?__
We will send a security code to your email from H-E-B Accounts Support, support@accounts.heb.com, 
  when:
- You sign up for an H-E-B account
- You change the email associated with your account.
- Your phone number isn’t verified, and we need to verify your identity
- You request a verification email

Check your inbox for the email from H-E-B Accounts.

Enter the verification code sent to your email in the boxes that appear on your screen to complete the process.

__Why didn’t I receive the verification email?__
- Went to a different folder: Check if the email is in your spam or junk folder.
- Email blocking: Be sure to mark our emails as safe to avoid missing account related communications from us.

Note: If you believe your email has been verified to another account without your permission, please contact us at [1 (855) 803-0611](tel:8558030611)

__Invalid verification code errors__
If the code you’ve entered is invalid, make sure you’ve typed it correctly. Verification codes are case-sensitive and expire after about fifteen minutes. If the code has expired, request a new one. Be sure that you are entering the most recent verification code that was sent.
For more help, call [1 (855) 803-0611](tel:8558030611)


__On your computer:__ 
1.	While logged in, hover over your name in the upper right corner of the screen.
2.	Select “Account."
3.	Under "Personal information" select "Edit” and follow the instructions.

__On mobile web__:
1. While logged in, tap “Account” in the lefthand navigation. 
2. Select “Profile.”
3. Under “Personal information”, tap “Edit.” Follow the instructions on the following screens.

__Using the My H-E-B app:__ 

1. While logged in, tap the profile icon on the upper right corner of the screen. 
2. Tap “Profile” and tap “Edit” on the upper right corner of the screen. Follow the instructions on the following screens. 


Keeping your phone number up to date is essential for receiving account updates, order notifications, and verification codes. There are different ways to manage your phone number across the H-E-B app and website.

__How can I update my phone number for curbside and delivery orders?__

In the app:

1.	Go to Checkout.
2.	Tap Change to the right of the phone number.
3.	Replace the phone number and tap Save.

On HEB.com:

1.	Go to Checkout.
2.	Under contact info select Edit on the Primary contact phone number. 
3.	Replace the information in the form fields and select Save.
4.	Place the order and make sure you reply “Yes” to the opt-in text message.

__How do I update my H-E-B account phone number?__

In the app:
1.	Tap the person icon in the top right corner of the home screen to access your profile.
2.	Select the Profile section.
3.	Tap Edit (this will redirect you to the mobile web version of HEB.com).
4.	In the mobile web page, tap mobile number.
5.	Type in your new phone number.
6.	Tap Update to save the changes.

On HEB.com:
1.	Log in to your account.
2.	Navigate to the Personal information section.
3.	Select Edit under your mobile number.
4.	Type in your new phone number.
5.	Click Update to save the changes.

Note: After updating your phone number, you may need to verify it by entering a verification code that will be sent to your new number. This helps ensure your account remains secure.

For more information about account security, visit H-E-B’s [Messaging](https://images.heb.com/is/content/HEBGrocery/PDF/sms-terms-and-conditions.pdf), [Terms](https://www.heb.com/terms), and [Privacy Policies](https://www.heb.com/privacy).

__How can I update my phone number for digital coupon text messages?__

On the H-E-B.com:
1.	Go to your Account by selecting the dropdown with your name on it in the top right corner of the navigation menu.
2.	Select Settings from the navigation menu on the left.
3.	In the section for Digital coupon text messages, check if your digital coupons phone number matches your account profile phone number. 
a.	If the phone numbers match, use the toggle to opt-in to get digital coupons via text. 
b.	If they don’t match, select the “Edit phone number” link. Follow the steps to verify your phone number.
c.	Return to settings and turn on the toggle to receive digital coupon texts.
4.	Reply “Yes” to the message you receive on your phone to agree to the terms.
a.	If your phone number is unverified, you’ll need to verify your phone number before you can receive digital coupon texts.

__H-E-B text message short codes (Texting phone numbers)__

H-E-B sends text messages from specific short codes and phone numbers to ensure secure and reliable communication. Recognizing these codes helps you keep your account safe.

__Account verification__
- Purpose: Receive one-time passwords to verify your identity during login or account updates.
- Sender: H-E-B Accounts: (256) 432-7866
- H-E-B Accounts will only send messages from this number when we require a verification code to log in, or when you change your H-E-B account phone number.

__Order updates__
- Purpose: Get updates about your curbside or delivery orders. Reply to this number with your spot number when you arrive for curbside pickup.
- Sender: H-E-B: 99147
- Reply STOP to stop receiving order updates via text. You will still receive order updates via email by default, and through push notifications if you have them turned on.

__Digital coupons__
- Purpose: Receive text notifications about digital-only coupons and savings.
- Sender: H-E-B Savings: 69432
- Reply STOP to stop receiving digital coupon text messages.

__Receiving messages from third-party shopper services__
If you place delivery orders through the My H-E-B app, third-party services like Favor, and DoorDash may fulfill the order. You might receive text messages directly from those services regarding your delivery. The number of messages and opt-out options will depend on their policies.


__To update your delivery address from your computer:__
1.	While logged in to heb.com, hover over your name in the upper right corner of the screen.
2.	Select "Account."
3.	From the “Profile” section, select “Edit” on the address you want to update and select "Save."

__To update your delivery address from your mobile browser:__
1.	While logged in to heb.com, tap the menu icon in the upper left corner of the screen.
2.	Tap "Account."
3.	Tap "Profile."
4.	Select “Edit” on the address you want to update and select "Save."

__To update your delivery address from the My H E B app:__
1.	While logged in, tap the profile icon on the upper left corner of the screen. 
2.	Tap "Profile."
3.	Tap "Delivery addresses."
4.	Select “Edit” on the address you want to update and select "Save.”


You can set your preferences for notifications and other communications from H-E-B in the app or on the website.

__Using the My H-E-B app:__
1.	While logged in, tap the profile icon on the upper left corner of the screen. 
2.	Tap “Settings.”
3.	There, you can see the types of notifications you can receive from H-E-B about order updates or promotions. You can use the checkbox to turn notifications on or off.

Note, make sure to update your app to the latest version.

__On HEB.com:__ 
1.	While logged in, hover over your name in the upper right corner of the screen.
2.	Select “Account."
3.	Select “Settings” from the left-side menu. 
There, you can see the types of notifications you can receive from H-E-B about order updates or promotions. You can use the toggle to turn notifications on or off.

__A little about H-E-B text message short codes (Texting phone numbers):__ 

H-E-B sends text messages from specific short codes and phone numbers to ensure secure and reliable communication. Recognizing these codes helps you keep your account safe: 

__Account verification__ 
- Purpose: Receive one-time passwords to verify your identity during login or account updates. 
- Sender: H-E-B Accounts: (256) 432-7866 
- H-E-B Accounts will only send messages from this number when we require a verification code to log in, or when you change your H-E-B account phone number. 

__Order updates__ 
- Purpose: Get updates about your curbside or delivery orders. Reply to this number with your spot number when you arrive for curbside pickup. 
- Sender: H-E-B: 99147 
- Reply STOP to stop receiving order updates via text. You will still receive order updates via email by default, and through push notifications if you have them turned on.

__Digital coupons__ 
- Purpose: Receive text notifications about digital-only coupons and savings. 
- Sender: H-E-B Savings: 69432 
- Reply STOP to stop receiving digital coupon text messages. 

__Receiving messages from third-party shopper services__ 
If you place delivery orders through the My H-E-B app, third-party services like Favor, and DoorDash may fulfill the order. You might receive text messages directly from those services regarding your delivery. The number of messages and opt-out options will depend on their policies. 


__From your computer:__
1.	While logged in, hover over your name in the upper right corner of the H-E-B website.
2.	Click "Account.”
3.	Select “Profile” from the left-side menu.
4.	On the “Profile” screen, scroll to the bottom to where it says “Delete account.”
5.	Read the confirmation text carefully to ensure you want to continue with account deletion.
6.	Click "Delete account” to continue. Click "Cancel” to return without deleting your account.
7.	You will be asked to confirm your decision. Click "Yes, delete” to continue or "Cancel” to return.
8.	After choosing to delete your account, a confirmation screen is presented. Click "Done” to finish or click "Cancel request” to cancel the deletion action. If you change your mind, you can return to this screen within 24 hours to cancel the request.
9.	Click "Done” to return to the H-E-B website.

__From your mobile browser:__
1.	While logged in, tap the menu icon in the upper left corner of the H-E-B website.
2.	Tap "My account.”
3.	Under “Account info," tap “Edit account.” If prompted, enter your account credentials to continue.
4.	On the “Edit your account” screen, tap “Delete account."
5.	Read the confirmation text carefully to ensure you want to continue with account deletion.
6.	Tap "Delete account” to continue. Tap "Cancel” to return without deleting your account.
7.	You will be asked to confirm your decision. Tap "Yes, delete” to continue or "Cancel” to return.
8.	After choosing to delete your account, a confirmation screen is presented. Tap "Done” to finish or tap "Cancel request” to cancel the deletion action. If you change your mind, you can return to this screen within 24 hours to cancel the request.
9.	Tap "Done” to return to the H-E-B website.

__From My H-E-B mobile app:__
1.	While logged in to the My H-E-B mobile app on iOS or Android, tap the Account icon in the top right of the Home screen.
2.	Tap "Profile."
3.	Tap "Delete account." If prompted, enter your account credentials to continue.
4.	From the account screen, again tap “Delete account."
5.	Read the confirmation text carefully to ensure you want to continue with account deletion.
6.	Tap "Delete account” to continue. Tap "Cancel” to return without deleting your account.
7.	You will be asked to confirm your decision. Tap "Yes, delete” to continue or "Cancel” to return.
8.	After choosing to delete your account, a confirmation screen is presented. Tap "Done” to finish or tap "Cancel request” to cancel the deletion action. If you change your mind, you can return to this screen within 24 hours to cancel the request.
9.	Tap “Done” to return to the My H-E-B app.

Alternatively, you can [submit a request to have your account deleted](https://privacyportal.onetrust.com/webform/0db2b3fa-ab19-494a-a2af-ad9b79b17c0b/6da29af3-4caa-463e-b5d5-d3565b5e1366). 


A passkey is a safer, easier way to log in. Instead of a password or verification code, you use your device’s built-in security—like Face ID, fingerprint, or PIN—to verify it’s you. Unlike passwords, they can’t be reused, guessed, or stolen in phishing attacks. Logging in is as easy as unlocking your device.

A passkey links your credentials to your password manager (such as iCloud Keychain or Google Password Manager), not the website, making it more difficult for bad actors to try and steal your account.

No. That information stays securely on your device. H-E-B never sees it or stores it.

You can set up a passkey from the account section of Heb.com or the app.

__On the web:__
1. Log in and click the arrow next to your name toward the top right corner of your screen. A menu will appear. 
2. Select “Account”
3. Find “Personal information” toward the top and then select “Edit”
4. Select “Passkeys”
5. Select the button that says “Add passkey” and follow the prompts.

__In the app:__
1. Log in and tap the icon of a person toward the top right corner of your screen.
2. Find “Personal information” toward the top and then select “Edit”
3. Tap “Passkeys”
4. Tap the button that says “Add passkey” and follow the prompts.

You can remove your passkey from your H-E-B account anytime. This means the passkey can no longer be used to log into your account. Just be sure to remove it from your password manager as well to avoid any confusion if you decide to add a new passkey later.

You can delete a passkey from the account section of HEB.com or the app.

__On the web:__
1. Log in and click the arrow next to your name at the top right corner of your screen.  A menu will appear. 
2. Select “Account”
3. Find “Personal information” toward the top and then select “Edit”
4. Select “Passkeys”
5. Find the passkey you want to remove. You can identify it by the date it was created, the time and place it was last used, and the device that it was created with.
6. Select “Remove”
7. You’ll be asked to confirm your decision. Select the “Remove” button.

__In the app:__
1. Log in and tap the profile icon at the top right corner of your screen.
2. Find “Personal information” toward the top and then select “Edit”
3. Tap “Passkeys”
4. Find the passkey you want to remove. You can identify it by the date it was created, the time and place it was last used, and the device that it was created with.
5. Tap “Remove”
6. You’ll be asked to confirm your decision. Select the “Remove” button.
7. Once removed, the passkey can’t be used to log into your H-E-B account. Be sure to also remove the passkey from your password manager to avoid any confusion in the future.

When you add a passkey, you might see some details listed next to it. Here’s what each part means and why it matters:

- Heading: This will tell you where your passkey is stored. The most common will be password managers such as iCloud Keychain (Apple), Google Password Manager (Android or Chrome), or Windows Hello. 
- Last used: This tells you the last time the passkey was used to log in. These details can give you a quick way to confirm that everything looks right and no one else is using your info.
- Created: This shows the day you added the passkey to your account. It helps you keep track of when it was set up and can help you identify it from other passkeys if you have multiple added to your account.
- Device name: This is the phone, tablet, or computer model that you used to create the passkey. If you use more than one device, this helps you tell them apart.

Most modern phones, tablets, and computers work with passkeys. You can check your device settings or visit Apple, Google, or Microsoft support sites for more guidance.

If you’ve backed up your device to iCloud, Google, or another system, your passkeys might move over to your new device automatically.

If not, you can still log in with your password or verification code. You can also add a new passkey anytime in your account settings.

Yes. You can always log in with a password or a verification code instead. 

Passkeys often use your personal Face ID/Face Unlock, or fingerprint to log in. Only the person who set up the passkey can use it. Others will need to sign into their own account with their own credentials.

Help and FAQs

Account

How do I create a new account?

How do I opt out of targeted advertising?

How do I submit a request to access, correct, and/or delete my personal data?

Why am I being asked to update my web browser?

What are phone verification security codes?

I forgot my password. What should I do?

How can I change my password?

How can I manage my phone numbers across H-E-B?

How do I change my delivery address?

How can I adjust the notifications I receive from H-E-B?

How do I delete my account?

What’s a passkey?

Is my Face ID/Face Unlock, fingerprint, or PIN saved by H-E-B?

How do I add a passkey?

Can I delete my passkey?

What is the information next to my passkey in my account?

Which devices work with passkeys?

What happens to my passkey if I lose or change my device?

If I add a passkey, can I still use a password or code to log in?

If I have a passkey, what happens if I share a device with someone else?