Tide Vivid White + Bright Bleach Alternative Original Liquid Detergent

Contains 78 loads as measured to line 2 on cap. Safe on colors. Use together to keep whites like new wash after wash!

Tide Plus Bleach Alternative Original Scent Liquid Laundry Detergent offers the brilliant clean you know and love plus helps your fabrics look brighter and whiter after just one wash*. It allows you to look bright in your whites while also protecting your colors, by reviving dingy fabrics and preventing the dirty wash water from soaking back into them.

*vs. Tide Original

Bottle made from 25% or more post-consumer recycled plastic. Contains no phosphate. Ingredients include biodegradeable surfactants (anionic and nonionic) and enzymes.

If you have a High Efficiency washer, we recommend using Tide High Efficiency. Read and follow care label instructions, then sort. Always test inside seam for colorfastness. Place package on side with valve down. Twist cap for quicker flow. Press red button to dispense Tide. Measure with Cap: For Large Loads: Fill to line 3; For Medium Loads: Fill to line 2. Use more for heavily soiled loads. Start water, add detergent, then add clothes.