It's a 10 Miracle Shampoo Plus Keratin

It’s a 10 Miracle Shampoo Plus Keratin. Cleaner. Stronger. In Control

Building on the award-winning formula of our original It’s a 10 Miracle Shampoo – our It’s a 10 Miracle Shampoo Plus Keratin delivers the intense conditioning and protection of keratin protein in a simple daily shampoo. Free of sulfates, sodium chloride and parabens, this shampoo protects color, shields against heat styling and environmental damage, and leaves hair bouncier and softer with every use.

Just once a day is all it takes to infuse your hair with the power of It’s a 10 Miracle Shampoo with Keratin’s key ingredients:

- Panthenol: a highly effective strengthener

- Chinese Tea Leaf Extract: enhances overall hair health with antioxidants and nutrients

- Sunflower Seed Extract: natural sunscreen that extends the life of color

- Linseed Oil: complex natural oil and moisturizing agent that penetrates hair shaft

- Linalool: plant-based shaper and fragrance

Each and every It’s a 10 product is formulated to deliver a combination of 10 benefits.

The Miracle Shampoo PLUS Keratin offers::

1. Sulfate free.

2. Sodium chloride free.

3. Paraben free.

4. Keratin protein infused.

5. Prevents breakage.

6. Preserves hair color.

7. Restores elasticity.

8. Protects from sun damage.

9. Locks out humidity.

10. Protects from thermal styling.

Cruelty-free. Made in the USA.

Apply shampoo to wet hair and gently massage. Rinse thoroughly. Repeat if necessary. Good for 12 months after opening.

Ingredients Aqua (Water/Eau), Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Disodium Laureth Sulfosuccinate, Cocamide MEA, Cocamidopropyl Betaine, Sodium Lauroyl Sarcosinate, Fragrance/Parfum, Decyl Glucoside, Keratin Amino Acids, Hydrolyzed Keratin, Di-PPG-2 Myreth-10 Adipate, PEG-55 Propylene Glycol Oleate, Polyquaternium-10, Polyquaternium-7, Panthenol, Camellia Sinensis Leaf Extract, Propylene Glycol, Butylene Glycol, Helianthus Annuus (Sunflower) Seed Extract, Cinnamidopropyltrimonium Chloride, Glycerin, Tetrasodium EDTA, Citric Acid, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde, Butylphenyl Methylpropional, Linalool, Citronellol, Hexyl Cinnamal, Alpha Isomethyl Ionone, Methylchloroisothiazolinone, Methylisothiazolinone.