Item added to "My List"
You are now leaving In-Store. Your In-Store order will be waiting for you when you're ready to check out.
You are now leaving Ship-to-Home. Your Ship-to-Home order will be waiting for you when you're ready to check out.
You are now leaving Curbside & Delivery. Your Curbside or Delivery order will be waiting for you when you’re ready to check out.
With natural aloe vera gel. Plus: xylitol, echinacea, Iceland moss extract, olive leaf extract. With peppermint oil for fresher breath. Free from fluoride, SLS, artificial colors, flavors, sweeteners, animal ingredients and animal testing. Brushing with Sensitive Toothpaste helps reduce tooth sensitivity, plaque and tartar build-up. If you regularly use this extraordinary toothpaste, stop reading and keep on brushing. First kiss? Welcome! Our mission: to bring you the most pure & natural products possible. Products that are wildly effective, priced fairly and made with a healthy respect for our ever more fragile planet. We work to achieve these lofty goals with a (wide white) smile. Thanks for trying our toothpaste. To all our devoted kissers (who kept reading anyway) thanks so much for your continued support, your encouragement & those great product ideas. Keep smiling. - Bob & Steve, founders & chief brushers. Made in USA. Helps relieve sensitivity due to cold, heat, acid or sweets. Aids in the prevention of plaque and tartar build up.
Apply at least a 1 inch strip of the product onto a soft bristle toothbrush. Brush teeth thoroughly for at least 1 minute twice a day or as recommended by a dentists or doctor. Children Under 6 Years of Age: Consult a dentist or doctor.
Active Ingredient: Potassium Nitrate (5.0%). Inactive Ingredients: Sorbitol, Glycerin, Hydrated Silica, Aqua, Xylitol, Aloe Barbadensis (Aloe Vera) Leaf Extract (Organic), Cetraria Islandica (Iceland Moss) Extract Aesculus Hippocastanum (Horse Chestnut) Seed Extract, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Olea Europaea (Olive) Leaf Extract, Echinacea Angustifolia Extract, Stevia Rebaudiana Extract, Natural Flavor, Mentha Piperita (Peppermint) Oil, Ammonium Glycyrrhizate (Licorice), Xanthan Gum, Menthol, Sodium Methyl Cocoyl Taurate, Sodium Lauroyl Sarcosinate, Cellulose Gum, Chlorophyllin-Copper Complex, Potassium Sorbate.
Sign up to receive exclusive email-only savings and information.
Now you can browse your store, find coupons, and fill your cart with a click for curbside pickup or home delivery. Log in or register to get started!
Introducing a better, faster way to shop online with H-E-B. Sign up or log in with your existing H-E-B account to start shopping and saving.