Colgate Enamel Health Sensitivity Relief Toothpaste

Anticavity and Antisensitivity toothpaste. Replenish and polish. Helps replenish natural calcium to strengthen enamel. Gently polishes so germs are less likely to stick. Enamel erosion; sensitivity; whitens; cavities; breath. When your hygienist polishes your teeth, it also helps smooth your enamel to help prevent germ build up. Touch & feel: Acid-softened enamel is rough; healthy enamel is smooth. Colgate Enamel Health helps smooth your enamel in two ways: 1. Fluoride formula helps replenish natural calcium and other minerals back into weakened enamel, filling in rough spots and making it stronger. 2. Gently polishes the enamel surface with gentle micro-polishing action, so germs are less likely to stick. Stronger: Contains active fluoride to help replenish natural calcium back into weakened enamel to strengthen teeth. Smoother: Polishes roughened enamel with gentle micro-polishing action so germs are less likely to stick. Healthy enamel. Made in USA.

Uses: Builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets or contact. Helps protect against cavities.

Adults and Children 12 Years of Age and Older: Apply at least a 1-inch strip of the product onto a soft bristle toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist or physician. Make sure to brush all sensitive areas of the teeth. Children Under 12 Years: Consult a dentist or physician.

Ingredients Active Ingredients: Potassium Nitrate (5%), Sodium Fluoride (0.24%) (0.15% w/v Fluoride Ion). Purpose: Antisensitivity, Anticavity. Inactive Ingredients: Water, Sorbitol, Hydrated Silica, Glycerin, PEG-12, Tetrasodium Pyrophosphate, Sodium Lauryl Sulfate, Flavor, Microcrystalline Cellulose, Zinc Phosphate, Cellulose Gum, Cocoamidopropyl Betaine, Benzyl Alcohol, Sodium Saccharin, Xanthan Gum, Mica, Titanium Dioxide, FD&C Blue 1.