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Locks in color and boosts vibrancy. Active Naturals: lupine botanicals. Developed to keep your color truer, longer - naturally. Designed for the unique needs of medium-thick hair, this rich-lathering shampoo breathes new life into your color by revealing vibrant shine with each wash. Our Active Naturals formula features color-fortifying lupine botanicals, scientifically shown to smooth the cuticle, helping to lock in color for long-lasting, healthy brilliance. Scientifically formulated to protect your hair to extend the life of your color (Living Color shampoo and conditioner). Perfectly balanced cleansers carefully lift away impurities to enhance color clarity. Developed by our expert team of scientists and a leading stylist, our Active Naturals formula harnesses the power of nature and science for beautiful, long-lasting color brilliance - guaranteed. This product contains lupine (legume) proteins. Dermatologist recommended for over 60 years. Made in Canada.
Apply to wet hair and lather with a gentle massaging motion. Rinse thoroughly and follow with conditioner for medium-thick hair.
Water, Ammonium Lauryl Sulfate, Dimethicone, Cocamidopropyl Betaine, Sodium Cumenesulfonate, Acrylates Copolymer, Fragrance, Phenoxyethanol, Cetyl Alcohol, Caprylyl Glycol, Citric Acid, Sodium Hydroxide, Glycol Distearate, Hydrolyzed Lupine Seed Extract, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Methylisothiazolinone, Mica, Titanium Dioxide.
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