February Beauty Pick: L'Oreal
The Scoop: Boost body and add volume to any hair style with L'Oreal's new Boost It collection. This month, the beauty panel tried Boost it High Lift Creation Spray to create the Texas Hair of their dreams. We're always on the lookout for products that will hold and the Boost It collection promises to inject lasting volume that will not fall flat. Find out what our panel thought and then try it for yourself.
Reviews from the H-E-B Beauty Panel:
"I love this product. I have fine hair and normally use hairspray to create volume, which eventually weighs my hair down. This product creates amazing volume without the weight or feel or hairspray. I will definitely buy this product."
-Mercedes Garcia, H-E-B Beauty Advisor
"Thumbs up for creating such a unique product! I absolutely loved it! My hair is straight and long and I always have issues with it when I put it up or want some body in it. This product worked like a charm! I really liked unique sprayer on it, it allowed me to section off my hair and spray directly to the spot I wanted it without spraying everything else like the traditional hair spray cans. This is great for updo's or if you want volume in your hair!"
-Roxanne Vasquez, H-E-B Beauty Advisor
"I have fine hair, but lots of it. The product makes your hair sticky so it worked best to make sure it was fully dry before attempting to style. I didn't get much lift without backcombing. But using a Marilyn brush, with Boost It High Lift I got some real height and volume."
-Cheryl Jividen, heb.com Online Editor
"I've tried the L'Oreal Boost It for the past few days and LOVE it! It adds a ton of volume to my hair. My hair definitely looks fuller and it lasts throughout the day. I would recommend this product to my friends and family."
-Kristal DeWitt, Guest Beauty Panelist
"The L'Oreal Boost It brought back memories for me of my hairstyles in the 80s! This works great - it has just enough hold to give me the lift I need. Where was this when I was a kid?"
-Taren Alvarado, H-E-B Advertising Account Manager
"I really like this product! I have very thin and fine hair so I'd do just about anything for volume. I've found that most volumizers make my hair look greasy and weighed down. After I blow dried my hair, I sprayed this in and had insta-poof! I'll definitely be using this product again but a little less of it. A little goes a long way. A must-have for all Southern belles!"
-Missy Brawner, H-E-B User Experience Designer
"I have thin hair so I was excited to try this product. I love this product! It has a pleasant smell that is not overwhelming. After using the product I have had a few compliments on my hair. Customers & Partners asked if I did something to my hair - saying it seemed more bouncy and full! I used the product on both wet and dry hair. I feel like it works best on wet hair and then blow dry. When used on dry hair the product does work, it just seems to be a little more concentrated - making my hair feel greasy. A little goes a long way. Hair is easy to style and adjust when running fingers through the hair to style."
-Kelli Savage, H-E-B Beauty Advisor