Looking for an affordable and tasty way to jump start your day? Try the new H-E-B Cereals! They are taste-tested and comparable to your favorite national brand cereals but at a price you'll love.
Indulge your sweet tooth with H-E-B Multi-Fit™ Flakes with Chocolate. Enjoy bite after bite of decadent crispy rice and wheat flakes sprinkled with cinnamon and vanilla and mixed with milk chocolate covered flakes. Eat a bowl for breakfast or as a wholesome snack. H-E-B Multi-Fit™ Flakes help you keep your diet on track with 150 calories per serving. They're also cholesterol free and an excellent source of vitamins, folic acid and iron.
Try new H-E-B Toasted Oats and Honey Nut Toasted Oats! These heart-healthy cereals are packed with whole grains and naturally cholesterol free. Each provides an excellent source of iron making them a great start to the morning. Looking for a quick and tasty snack idea? Mix your favorite Toasted Oats with dried fruit and nuts or use them to top off fat free yogurt for a treat that’s sure to pack a punch in your afternoon hunger.